Hello! I’m Edward Hughes, a writer and chief editor of this blog, where you’ll be able to find useful information about media and more. I am also a media planner. My job is to identify which media platforms would best advertise a client’s brand or product. I combine creative thinking with factual analysis to develop appropriate strategies to ensure that campaigns reach their target audiences as effectively as possible. I work within advertising agency. For further information, please don’t hesitate to contact me!